Speaker’s Profile: Chris joins many years of experience as a journalist and senior public relations specialist to his academic interests in issue, risk and crisis communication. He has taught at universities in both Australia and New Zealand. His other interests include the Middle East, especially the way public relations techniques are used to present and position different protagonists. He travels to the
Read MoreSpeaker’s Profile: Dr Haroon obtained his PhD in Accounting from The Hong Kong Polytechnic University, Hong Kong in 2015, where his research inquired into financial reporting choices and their impact on capital markets’ perception of the firm with particular focus on earnings management. Dr Haroon completed his Chartered Accountancy in 2005 from the Institute of Chartered Accountants of Pakistan and Chartered
Read MoreSpeaker’s Profile: Dr Ferhana Ahmad is an Assistant Professor at Suleman Dawood School of Business in the area of Mathematical and Computational Finance. She has a DPhil and MSc in Mathematical and Computational Finance from University of Oxford, England. She was an Associate Member of Oxford-Man Institute of Quantitative Finance at University of Oxford. She was also the student representative on the Mathematical,
Read MoreAbstract: One of the most remarkable aspect about service businesses is value cocreation. The service product/process is co-created by the customer and service provider together. Thus, from the service provider’s perspective, it is critical to effectively and efficiently manage the participation of customers in service design and delivery. This paper provides a theoretical model of the relationship between service
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